D&AD每年以其國(guó)際創(chuàng)意獎(jiǎng)來(lái)慶祝和培養(yǎng)設(shè)計(jì)和廣告行業(yè)的杰出作品。除了獲得專業(yè)獎(jiǎng)項(xiàng)外,D&AD還致力于發(fā)掘和培養(yǎng)新的人才,讓新一代的創(chuàng)意人們得以快速騰飛。
D&AD創(chuàng)意獎(jiǎng)New Blood Awards面向全球任何年齡在18~24歲之間的學(xué)生、研究生和創(chuàng)意人士。
今年,參賽概要由19個(gè)主要品牌提供,讓參賽者得以基于一個(gè)真正的項(xiàng)目進(jìn)行設(shè)計(jì)創(chuàng)作,并獲得頂級(jí)設(shè)計(jì)師的評(píng)判。這也是讓年輕人們向創(chuàng)意產(chǎn)業(yè)展示不同的絕佳途徑。
7月11日,New Blood Awards 2019頒獎(jiǎng)典禮順利舉行,并公布了獲獎(jiǎng)名單。
部分獲獎(jiǎng)
-adidas-
黑鉛筆
Make Waves With Waves
創(chuàng)意團(tuán)隊(duì):Savannah Finestone,Jack Parker
白鉛筆
Make Waves With Waves
黃鉛筆
adidas Pool
創(chuàng)意團(tuán)隊(duì):Lucy Child,F(xiàn)rancesca Hanley
導(dǎo)師:Jonathan Harker、Ted Howell
Level The Playing Field
創(chuàng)意團(tuán)隊(duì):Sindre Johnstad,Erlend L?fald
導(dǎo)師:Katrine Bervell
Make Waves With Waves-Adnams-
白鉛筆
SAVE THE BEErS
創(chuàng)意團(tuán)隊(duì):Oliver Strzelbicki,Mathias Gudberg Juel
導(dǎo)師:Jesper Hansen
觀看視頻:https://www.dandad.org/awards/new-blood/2019/adnams/3445/save-the-beers/
黃鉛筆
Sustainability Score
創(chuàng)意團(tuán)隊(duì):Johanna Granlund,Amanda Wennberg
導(dǎo)師:Mark Edwards
觀看視頻:https://www.dandad.org/awards/new-blood/2019/adnams/3562/sustainability-score/
THE UNCOOL SPONSORSHIP
創(chuàng)意團(tuán)隊(duì):Reyes de Leon,Alba García,
Natasha Pramanik
導(dǎo)師:Pedro Sattin,Alvaro Palma Tara
觀看視頻:https://www.dandad.org/awards/new-blood/2019/adnams/3563/the-uncool-sponsorship/
-Adobe&LADbible-
黃鉛筆
Last words
創(chuàng)意團(tuán)隊(duì):Samar Singh,Axel Livijn Carlman
導(dǎo)師:Niklas Frings-Rupp
視頻觀看:https://www.dandad.org/awards/new-blood/2019/adobe-ladbible/3463/last-words/
Letters to My Child
創(chuàng)意團(tuán)隊(duì):Jessica Nugent,Lorien Pereyra,
Sumner Mahaffey,Luke Bogner
導(dǎo)師:Jeff Sheets
視頻觀看:https://www.dandad.org/awards/new-blood/2019/adobe-ladbible/3431/letters-to-my-child/
-Bacardí-
黃鉛筆
Bacardi University
創(chuàng)意團(tuán)隊(duì):Blanka Orhanovic,Ivan Josipovi?
視頻觀看:https://www.dandad.org/awards/new-blood/2019/bacardi/3426/bacardi-university/
-BBC-
黑鉛筆
Narration
創(chuàng)意團(tuán)隊(duì):Kenneth Meek,Marianne Johansen
黃鉛筆
Narration
-Burger King-
黃鉛筆
The Picky WHOPPER
創(chuàng)意團(tuán)隊(duì):Adam Ramsdale
-Coutts-
黃鉛筆
Coutts One
創(chuàng)意團(tuán)隊(duì):Harvey Robinson
導(dǎo)師:Jon Unwin
觀看視頻:https://www.dandad.org/awards/new-blood/2019/coutts/3545/coutts-one/
-Durex-
白鉛筆
School of Porn
創(chuàng)意團(tuán)隊(duì):Per Moe,Sollin S?le
觀看視頻:https://www.dandad.org/awards/new-blood/2019/durex/3458/school-of-porn/
黃鉛筆
LOVE DEALERS
創(chuàng)意團(tuán)隊(duì):Francesca Lollino,Celeste Caiello,
Marco Manni,NicolòDanesi
導(dǎo)師:Nikolina Popovic
觀看視頻:https://www.dandad.org/awards/new-blood/2019/durex/3483/love-dealers/
Yes Starts with Durex
創(chuàng)意團(tuán)隊(duì):David Fanner,Chiara Gericke
導(dǎo)師:Tom Carter,Jono Wardle,
Darren Whittington
觀看視頻:https://www.dandad.org/awards/new-blood/2019/durex/3493/yes-starts-with-durex/
-giffgaff-
黃鉛筆
24 months
創(chuàng)意團(tuán)隊(duì):Charlotte Cunningham
導(dǎo)師:Nicholas Young,Richard Spawforth
觀看視頻:https://www.dandad.org/awards/new-blood/2019/giffgaff/3455/24-months/
-Heinz-
黃鉛筆
Good Enough for Gordon
創(chuàng)意團(tuán)隊(duì):Hannah Young
導(dǎo)師:Gyles Lingwood,David Pettitt,
Mike Belton
觀看視頻:https://www.dandad.org/awards/new-blood/2019/heinz/3494/good-enough-for-gordon/
MARS FARM
創(chuàng)意團(tuán)隊(duì):Ignacio Gonzalez Sbiglio,Lucas Dangavs
導(dǎo)師:Pedro Sattin,Alvaro Palma Tara
觀看視頻:https://www.dandad.org/awards/new-blood/2019/heinz/3490/mars-farm/
-John Lewis&Partners-
黃鉛筆
The Home of Gift Giving
創(chuàng)意團(tuán)隊(duì):Heidi Atkinson
導(dǎo)師:Michael Lambourne,Mark Johnstone
觀看視頻:https://www.dandad.org/awards/new-blood/2019/john-lewis-partners/3411/the-home-of-gift-giving/
-McKinsey Design&The Case For Her-
黑鉛筆
Pad Paper
創(chuàng)意團(tuán)隊(duì):Nicolas Housted,Mark Terkelsb?l,
Joachim Klintf?lt
導(dǎo)師:Jesper Hansen
黃鉛筆
Period Academy
創(chuàng)意團(tuán)隊(duì):dawn lee
導(dǎo)師:Low Jun Jek
觀看視頻:https://www.dandad.org/awards/new-blood/2019/mckinsey-design-the-case-for-her/3505/period-academy/
Pad Paper
-Microsoft Surface-
黃鉛筆
Vivaldi's Four Seasons Recomposed by Max
創(chuàng)意團(tuán)隊(duì):Zeos James Green,Isik Ulgenalp,
Sibel Shakir
導(dǎo)師:Kuldeep Nazran
觀看視頻:https://www.dandad.org/awards/new-blood/2019/microsoft-surface/3518/vivaldis-four-seasons-recomposed-by-max/
-Monotype-
黃鉛筆
Unbelong
創(chuàng)意團(tuán)隊(duì):Carmen Zeng,Karla Hayes,
Crystal Yiamkiati,Cathy Nguyen,
Janey Li
導(dǎo)師:Nicola Hardcastle
觀看視頻:https://www.dandad.org/awards/new-blood/2019/monotype/3480/unbelong/
-Rexona-
黃鉛筆
GET THE WORLD DANCING
創(chuàng)意團(tuán)隊(duì):Gergo Zachar,Derek Tucker,
Sanke Yunge Devillaine,
Hoi Man Mak,Senada Kustura
導(dǎo)師:clark delashmet
觀看視頻:https://www.dandad.org/awards/new-blood/2019/rexona/3435/get-the-world-dancing/
Rexona#MoveAgainstAnxiety
創(chuàng)意團(tuán)隊(duì):Bernice Puleng Mosala,Sage Lenyatsa
觀看視頻:https://www.dandad.org/awards/new-blood/2019/rexona/3541/rexona-moveagainstanxiety/
-The Times&The Sunday Times-
黃鉛筆
Time to Act
創(chuàng)意團(tuán)隊(duì):Donghoon Lee,Erica Yoshimura,Hatem El Akad
觀看視頻:https://www.dandad.org/awards/new-blood/2019/the-times-the-sunday-times/3412/time-to-act/
-Virgin Atlantic-
黃鉛筆
Virgin Conquer
創(chuàng)意團(tuán)隊(duì):Luke Taylor,Michelle Mondel
觀看視頻:https://www.dandad.org/awards/new-blood/2019/virgin-atlantic/3452/virgin-conquer/
-Workplace by Facebook-
黃鉛筆
Life Titles
創(chuàng)意團(tuán)隊(duì):Tayo Onabule,Charlie-George Baker,Michael Bailey
導(dǎo)師:Stephen Lloyd,Derek Yates,
Brian Sheppard,xavier sole
觀看視頻:https://www.dandad.org/awards/new-blood/2019/workplace-by-facebook/3473/life-titles/
The World's Greatest Office Party
創(chuàng)意團(tuán)隊(duì):Donnine Canamar,Jake Christensen,
Casey Fielder
導(dǎo)師:Dan Balser
觀看視頻:https://www.dandad.org/awards/new-blood/2019/workplace-by-facebook/3450/the-worlds-greatest-office-party/
/New Blood Side Hustle/
白鉛筆
Personal Patient Pack(PPP)
創(chuàng)意團(tuán)隊(duì):Máire Kane,Hannah Grogan
導(dǎo)師:Enda O'Dowd
黃鉛筆
Boden World
創(chuàng)意團(tuán)隊(duì):Elias Bj?rnson Olderbakk,Jonas Vetlesen,Axel Berggraf Egen?s
觀看視頻:https://www.dandad.org/awards/new-blood/2019/dad-side-hustle/3484/boden-world/
Cold Bali
創(chuàng)意團(tuán)隊(duì):Hans Augustenborg,Adam Peleg
導(dǎo)師:Jesper Hansen
觀看視頻:https://www.dandad.org/awards/new-blood/2019/dad-side-hustle/3476/cold-bali/
©本文圖文整理自New Blood Awards
作品詳見(jiàn)(復(fù)制以下鏈接進(jìn)瀏覽器查看):
https://www.sohu.com/a/327315960_718166