“設(shè)計激活世遺”國際文創(chuàng)大賽于2020年6月28日正式啟動，于10月30日正式公布獲獎名單。
出席本次儀式的嘉賓有：
中國飯店協(xié)會會長、國際飯店與餐館協(xié)會執(zhí)行董事韓明，中國能源汽車傳播集團黨委書記、董事長、總編輯兼中國能源報總編輯劉建林，廣東省文化和旅游廳一級巡視員陳杭，江門市人民政府副市長鄭曉毅，江門市文化廣電旅游體育局局長鄺積康，江門市人力資源和社會保障局副局長曹志明，開平市領(lǐng)導(dǎo)龐正華、馬品高、梁民躍、顏海娜、伍德斌、陳杰文、李寶貞、梁健芬以及各鎮(zhèn)（街道）、市直相關(guān)單位、文旅企業(yè)負(fù)責(zé)人；
同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院常務(wù)副院長蘇運升，意中商會中國區(qū)負(fù)責(zé)人、優(yōu)迦文化聯(lián)合創(chuàng)始人/CEO黎音，EUCA優(yōu)迦文化設(shè)計合伙人湯滌，上海創(chuàng)意設(shè)計師協(xié)會主席團成員、常務(wù)理事、空間專委會主任何根祥，廣州美術(shù)學(xué)院當(dāng)代城市文化與建筑藝術(shù)創(chuàng)作中心副主任曹愷予。
The International Cultural&Product Innovation Design Contest themed on'Revitalizing the World Heritage with Design'was officially launched on June 28,2020,and ended on October 30,2020.
On-site guests were:Han Ming,President of China Hotel Association and Executive Director of International Hotel and Restaurant Association;Liu Jianlin,Party Secretary,Chairman,Chief Editor of China Energy Automobile Communication Group,and Chief Editor of China Energy News;Chen Hang,First-level Inspector of Guangdong Culture and Tourism Department;Zheng Xiaoyi,Deputy Mayor of Jiangmen Municipal People’s Government;Kuang Jikang,Director of Jiangmen Municipal Bureau of Culture,Radio,Television,Tourism and Sports;Cao Zhiming,Deputy Director of Jiangmen Human Resources and Social Security Bureau;Municipal leaders of Kaiping:Pang Zhenghua,Ma Pingao,Liang Minyue,Yan Haina,Wu Debin,Chen Jiewen,Li Baozhen,Liang Jianfen and heads of towns(sub-districts),relevant municipal units,and cultural tourism enterprises;Su Yunsheng,Executive Vice-President of Shanghai International Institute of Design and Innovation,Tongji University;LI Yin,Head of Italy-China Chamber of Commerce in China,CEO/Co-founder of EUCA Culture;TANG Di,Design Partner of EUCA Culture;HE Genxiang,Member of the Presidium of Shanghai Innovation Association/Director of the Special Committee;and CAO Kaiyu,Deputy Director of Contemporary Urban Culture and Architectural Art Creation Center of Guangzhou Academy of Fine Arts.
同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院常務(wù)副院長蘇運升公布了本次“設(shè)計激活世遺”國際文創(chuàng)大賽獲獎名單。
Su Yunsheng，Executive Vice-President of Shanghai International Institute of Design and Innovation,Tongji University,announced the winner list.
大賽誠邀國（境）內(nèi)外從事設(shè)計行業(yè)領(lǐng)域的全球設(shè)計師參與，依據(jù)廣東省唯一的世界文化遺產(chǎn)一一開平碉樓與村落、中國首個世界名廚之鄉(xiāng)一一開平獨特的文旅和美食資源，用當(dāng)代美學(xué)和互聯(lián)網(wǎng)科技加以設(shè)計提升，活化利用。特別在智慧文旅開發(fā)、僑鄉(xiāng)旅游手信、開平家宴美食三方面激活極富魅力的開平文旅和美食資源。
Designers from all over the world are invited to the contest.Owning Diaolou and villages,the only world cultural heritage in Guangdong Province,the city of Kaiping,as China's first hometown for world famous chefs,is aimed to be revitalized and upgraded with innovative design and technology based on unique cultural tourism and local cuisine resources,particularly in the field of smart cultural tourism development,travel souvenirs,and local cuisines featuring family feast in Kaiping.
大賽依據(jù)兩大主題進行投稿征集，僑鄉(xiāng)手信組聚焦開平世遺元素與城鄉(xiāng)文化的融合，作品體裁包括城市伴手禮設(shè)計、政企商務(wù)伴手禮設(shè)計等。創(chuàng)意美食組圍繞開平市世遺碉樓、傳統(tǒng)美食、地方特色產(chǎn)品等傳承中華優(yōu)秀傳統(tǒng)文化的元素，鼓勵參賽者將非遺文化、傳統(tǒng)美食、老字號品牌等文化融入未來創(chuàng)意、融入生活，聚焦具有煙火氣的生活場景，發(fā)揮開平名廚之鄉(xiāng)的優(yōu)勢。作品體裁包括美食產(chǎn)品設(shè)計方案、包裝設(shè)計方案、餐具產(chǎn)品設(shè)計方案、食品鋪位設(shè)計方案以及服務(wù)設(shè)計方案等。
本次大賽最終收到125件有效投稿。大賽堅持公平公正原則，專家評審團對所有參賽作品進行評議，對作品內(nèi)容從創(chuàng)新性、可落地性、作品表達清晰度三個維度進行打分，綜合考量各作品的新穎創(chuàng)意、獨特設(shè)計、文化內(nèi)涵、世遺理念、人文關(guān)懷等，最終確定了各獎項的歸屬。除最受歡迎獎外，本次大賽共評出一等獎/評審團大獎1名、二等獎3名、三等獎6名、優(yōu)秀入圍獎27名。
Submissions are classified into two categories:The design works featuring hometown souvenirs are encouraged to add into Kaiping's heritage elements and the urban and rural culture in Kaiping.Submissions include urban souvenir design and business souvenir design for the government and enterprises.
The design works featuring innovative design of local cuisines are encouraged to focus on the elements that inherit Chinese traditional culture,including the world heritage Diaolou,the time-honored cuisines,and the local characteristic products.Based on Kaiping's reputation of'home to world famous chefs',participants should focus more on life scenes and integrate these traditional cultural elements into their design on future life and innovation.Submissions include creative design on local cuisines,packaging,tableware products,street stalls,and services.
125 submissions are ultimately received.Adhering to the principle of fairness and justice,the expert jury evaluated all submissions from three dimensions including innovative ideas,landability,and clarity of expressions.After comprehensive concerns on the novel creativity,unique design,cultural connotation,world heritage concepts,and compassionate care of each work,ownership of awards were finally determined.In addition to Public Prize,First Prize/Jury Prize,Second Prize,Third Prize,and Nominee Awards were recognized.
評選結(jié)果公布如下：
The awards are announced as follows:
一等獎/評審團大獎
First Prize/Jury Prize
《一羽馬岡鵝/YiYu MaGang Goose》
作者-張少涵/designer-Shaohan ZHANG
二等獎
Second Prize
《百合鎮(zhèn)錢幣博物館識別系統(tǒng)/Baihe Town Coin Museum Identification System》
作者-房立霄、周奕杉/designer-Lixiao FANG,Yishan ZHOU
《赤坎古鎮(zhèn)品牌形象設(shè)計/Brand Image Design of Chikan Ancient Town》
作者-王舒、李亞妮、揭光招/designer-Shu WANG,Yani LI,Guangzhao JIE
《廣合腐乳包裝設(shè)計/Guanghe Fermented Bean Curd Packaging Design》
作者-勞穎鋒/designer-Yingfeng LAO
三等獎
Third Prize
《馬岡瀨粉品牌設(shè)計/Brand Design of Magang Seto Powder》
作者-孫哲、申由甲/designer-Zhe SUN,Youjia SHEN
《每日一蒜包裝設(shè)計/Mei Ri Yi Suan Packaging Design》
作者-江門市白曜文化創(chuàng)意有限公司/designer-L'AUBE CULTURAL&CREATIVE CO,Ltd
《廣為人知、天作之合/Guang Wei Ren Zhi,Tian Zuo Zhi He》
作者-朱映霖、陳曉嵐、趙宇航、何珍桂、朱盈璋/designer-Yinglin ZHU,Xiaolan CHEN,Yuhang ZHAO,Zhengui HE,Yingzhang ZHU
《她說/Her Words》
作者-關(guān)昊、段鐘偉/designer-Hao GUAN,Zhongwei DUAN
《開平之旅僑鄉(xiāng)特色手繪風(fēng)桌游設(shè)計/Hand-drawing Board Game Design of Kaiping Trip》
作者-殷曉涵/designer-Xiaohan YIN
《開箱·開平香/Unboxing·Kaiping Incense》
作者-曹忞竹、吳文軒/designer-Minzhu CAO,Wenxuan WU
優(yōu)秀入圍獎
Nominee Awards
《“守衛(wèi)新鮮”開平世遺碉樓微氣候文創(chuàng)保鮮盒/"Shou Wei Xin Xian"Kaiping World Heritage Diaolou Microclimate Cultural and Creative Fresh-keeping Box》
作者-羅軼/designer-Yi LUO
《開平市餐旅行業(yè)協(xié)會標(biāo)志設(shè)計/Logo Design of Kaiping Food and Travel Industry Association》
作者-王蓬勃/designer-Pengbo WANG
《“馬崗鵝小廚”IP設(shè)計/"Magang Goose"IP Design》
作者-殷曉涵/designer-Xiaohan YIN
《開平瑞石碉樓茶語/Kaiping Ruishi Diaolou Cha Yu》
作者-林界平/designer-Jieping LIN
《廣合腐乳傳統(tǒng)美食包裝設(shè)計/Guanghe Fermented Bean Curd Traditional Food Packaging Design》
作者-姚田，張萌/designer-Tian YAO,Meng ZHANG
《好hia（三聲）/Hao Hiǎ》
作者-孟芊辰/designer-Qianchen MENG
《竹布結(jié)合-可拆卸手提包/Bamboo Cloth Combination-Detachable Handbag》
作者-劉陽皇甫/designer-Yanghuangfu LIU
《“樂”動碉樓-音樂盒及周邊設(shè)計/"Yue"Dong Diaolou》
作者-梁靈歡、司徒秀瑜、莫若非、陳健熙/designer-Linghuan LIANG,Ruofei MO,Jianxi CHEN
《夢回立園插畫及衍生品設(shè)計/Design on Liyuan illustrations》
作者-陳玉萍、劉彥余、宋柏華、羅敏/designer-Yuping CHEN,Yanyu LIU,Baihua SONG,Min LUO
《開平碉樓紙雕燈設(shè)計/Kaiping Diaolou Paper Carving Lamp Design》
作者-李珊珊/designer-Shanshan LI
《僑鄉(xiāng)手信——好禮在開平/Hometown Souvenirs》
作者-梁嘉敏/designer-Jiamin LIANG
《黎YO旅YO》
作者-溫國健、黃益恒/designer-Guojian WEN,Yiheng HUANG
《紅腐乳-開平特產(chǎn)包裝設(shè)計/Red Fermented Bean Curd-Kaiping Specialty Packaging Design》
作者-韓振民/designer-Zhenmin HAN
《糍粒家族/Ci Li Family》
作者-張少涵、徐倩/designer-Shaohan ZHANG,Qian XU
《塔食-中華餐具伴手禮/Ta Shi-Chinese Tableware Souvenir》
作者-劉陽皇甫/designer-Yanghuangfu LIU
《碉樓印象/Diaolou Impression》
作者-冼詩儀、羅敏、宋柏華、盧燕晴/designer-Shiyi XIAN,Min LUO,Baihua SONG,Yanqing LU
《開平碉樓系列/Kaiping Diaolou Series》
作者-鄧景威、司徒秀瑜、莫若非、陳健熙/designer-Jingwei DENG,Xiuyu SITU,Ruofei MO,Jianxi CHEN
《開平世遺建筑及村落習(xí)俗系列文創(chuàng)設(shè)計/Kaiping World Heritage Architecture and Village Custom Series Cultural Design》
作者-吳志杰、司徒秀瑜、陳健熙、莫若非/designer-Zhijie WU,Xiuyu SITU,Jianxi CHEN,Ruofei MO
《雕樓之旅/Diaolou Tour》
作者-張家豪/designer-Jiahao ZHANG
《開平風(fēng)情/Kaiping Style》
作者-鐘展輝、司徒秀瑜、陳健熙、莫若非/designer-Zhanhui ZHONG,Xiuyu SITU,Jianxi CHEN,Ruofei MO
《開平碉樓食盒包裝/Kaiping Diaolou Food Box Packaging》
作者-何文杰、戴楷林/designer-Wenjie HE,Kailin DAI
《開平方：尋根千里開平一方/Kaiping Fang》
作者-萬興凱、袁芃凡、黃然/designer-Xingkai WAN,Pengfan YUAN,Ran HUANG
《燕南歸——開平家宴設(shè)計/Yan Nan Gui-Kaiping Family Banquet Design》
作者-侯文婷、胡芷芊、喬越、黃健敏/designer-Wenting HOU,Zhiqian HU,Yue QIAO,Jianmin HUANG
《“雞不可失”開平傳統(tǒng)美食包裝設(shè)計/"Ji Bu Ke Shi"Kaiping Traditional Food Packaging Design》
作者-姚田，陸依超/designer-Tian YAO,Yichao LU
《廣合腐乳傳統(tǒng)美食包裝設(shè)計/Guanghe Fermented Bean Curd Traditional Food Packaging Design》
作者-姚田，買嘉寶/designer-Tian YAO,Jiabao MAI
《開平特產(chǎn)設(shè)計/Kaiping Specialty Design》
作者-彭殊丹、蔣楠/designer-Shudan PENG,Nan JIANG
《開平味，泥雞道/Kaiping Taste,Ni Ji Taste》
作者-張一蕾、劉乘源、朱榴奕/designer-Yilei ZHANG,ChenYuan LIU,Liuyi ZHU
恭喜以上獲獎?wù)撸?br /> Congratulations!
請以上獲獎?wù)甙l(fā)送個人信息確認(rèn)郵件至大賽官方郵箱(info siidi.cn)領(lǐng)取電子證書，如需紙質(zhì)證書，請在郵件中附申請說明，大賽組委會將統(tǒng)一安排線下領(lǐng)?。í劷鸺霸O(shè)計作品打樣費發(fā)放時間將另行通知）。
All prize winners listed above are required to send a personal information confirmation email to the official mailbox(info siidi.cn)to get the e-certificate.If a paper certificate is needed,please attach the application instructions in the email.And the contest organizing committee will make unified arrangements on the offline collection.(Time for receiving the bonus and sample fee will be notified separately).
最受歡迎獎依據(jù)大賽評審團挑選出的30份優(yōu)秀作品，將于2020年10月30日起在大賽官方渠道進行展評，為期一周（即2020年11月6日24點截止投票），經(jīng)統(tǒng)計后所獲票數(shù)最高的作品即獲最受歡迎獎，展評結(jié)果將于2020年11月7日公布。
展評投票方式：
關(guān)注【上海國際設(shè)計創(chuàng)新研究院】公眾號，回復(fù)關(guān)鍵字【投票】進入投票鏈接；或進入【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】推文進行投票。
Candidate works for the Public Prize are selected from the 30 outstanding submissions recognized by the exppert jury,which will be exhibited and voted on the official channels of the contest from October 30,2020 till 24:00 on November 6,2020.The one with the highest number of votes wins the Public Prize.The results of the vote will be announced on November 7,2020(Click the link to vote for your favorite work:).
Vote channels:
Follow【上海國際設(shè)計創(chuàng)新研究院】and reply with"投票"to enter the vote link;Or click on the message【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】to enter the vote link.
*本次大賽評審團由承辦單位、支持單位、相關(guān)領(lǐng)域的教授專家、知名文創(chuàng)企業(yè)家、專業(yè)設(shè)計師組成：
*The contest jury is composed of the co-organizer unit,support units,professors and experts of related fields,well-known cultural and creative entrepreneurs,and professional designers:
評審團主席·Jury President
王敏
教授，博導(dǎo)，同濟大學(xué)創(chuàng)意設(shè)計學(xué)院特聘教授，中央美術(shù)學(xué)院學(xué)術(shù)委員會副主任，國際平面設(shè)計師協(xié)會（AGI）會員，德稻王敏與博恩工作室合伙人，HYVC基金創(chuàng)始合伙人。曾任中央美院設(shè)計學(xué)院院長、長江學(xué)者特聘教授，香港理工大學(xué)設(shè)計學(xué)院講座教授、AGI中國區(qū)主席、AGI執(zhí)行理事、國際平面設(shè)計聯(lián)合會副主席、世界經(jīng)濟論壇創(chuàng)意經(jīng)濟理事會理事、世界經(jīng)濟論壇設(shè)計創(chuàng)新理事會理事、2008年北京奧組委形象與景觀藝術(shù)總監(jiān)。
Min WANG
Professor,Doctoral Supervisor,Distinguished Professor of College of Design and Innovation,Tongji University,Deputy Director of the Academic Committee of the Central Academy of Fine Arts,Member of the International Association of Graphic Designers(AGI),Partner of DeTao Wang Min and Boer Studio,Founding Partner of HYVC Fund.Former Dean of the Central Academy of Fine Arts School of Design,Changjiang Scholar Distinguished Professor,Chair Professor of School of Design,Hong Kong Polytechnic University,Chairman of AGI China,Executive Director of AGI,Vice Chairman of International Graphic Design Federation,Member of the Creative Economy Council of World Economic Forum,Member of the Design Innovation Council of the World Economic Forum,and the image and landscape art director of the 2008 Beijing Olympic Organizing Committee.
評審團成員·主辦方代表
Organizer Representatives
譚意軍｜開平市文廣旅體局黨組書記，局長
Yijun TAN｜Party Secretary and Director of the Bureau of Culture,Sports,Tourism and Sports of Kaiping
譚偉強｜開平市文廣旅體局四級調(diào)研員
Weiqiang TAN｜4th-Level Consultant of the Bureau of Culture,Sports,Tourism and Sports of Kaiping
梁文斌｜開平市文旅集團董事長
Wenbin LIANG｜Chairman of Kaiping Cultural Tourism Group
評審團成員·院校代表
Academic Institution Representatives
蘇運升｜同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院常務(wù)副院長、同濟大學(xué)設(shè)計創(chuàng)意學(xué)院院長協(xié)理
Yunsheng SU｜Executive Vice-President of Shanghai International Institute of Design and Innovation,Tongji University;Executive Dean Assistant of College of Design and Innovation,Tongji University
徐宗漢｜同濟大學(xué)設(shè)計創(chuàng)意學(xué)院品牌設(shè)計兼職教授、TEDx中國區(qū)大使、泛亞網(wǎng)絡(luò)創(chuàng)始人
Richard Hsu｜Adjunct Professor of Brand Design of College of Design and Innovation,Tongji University,TEDx China Ambassador,Founder of Pan Asia Network
梁靖｜同濟大學(xué)設(shè)計創(chuàng)意學(xué)院媒體傳達方向副主任
Jing LIANG｜Deputy Director of Media Communication,College of Design and Innovation,Tongji University
曹愷予｜廣州美術(shù)學(xué)院當(dāng)代城市文化與建筑藝術(shù)創(chuàng)作中心副主任、亞洲設(shè)計院校優(yōu)秀畢業(yè)作品聯(lián)展“未來展”聯(lián)席總策展人、廣州墨道（MOD）設(shè)計咨詢公司聯(lián)合創(chuàng)始人
Kaiyu CAO｜Deputy Director of Contemporary Urban Culture and Architectural Art Creation Center of Guangzhou Academy of Fine Arts,Co-Chief Curator of"The Future Architects"Joint Exhibition of Excellent Graduation Works of Asian Design Colleges,Co-founder of Guangzhou Modao(MOD)Design Consulting Company
評審團成員·業(yè)內(nèi)資深專家
Senior Experts
黎音｜EUCA優(yōu)迦文化首席顧問/CEO/聯(lián)合創(chuàng)始人、意中商會中國區(qū)負(fù)責(zé)人、上海江門商會共同會長
Yin LI｜Chief Consultant/CEO/Co-founder of EUCA Culture,Head of Italy-China Chamber of Commerce in China,Co-Chairman of Shanghai Jiangmen Chamber of Commerce
何根祥｜上海創(chuàng)協(xié)主席團成員/空間專委會主任、太火鳥科技/灣里書香合伙人兼美學(xué)總監(jiān)、跨界策展人
Genxiang HE｜Member of the Presidium of Shanghai Innovation Association/Director of the Special Committee,Partner and Aesthetics Director of Taihuo Niao Technology/Wanli Scholars,Cross-Field Curator
*本次大賽所評出的所有獎項的最終解釋權(quán)歸大賽主辦方所有
*The ultimate interpretation rights of all awards of the contest belongs to the organizer unit
感謝您對本次大賽的關(guān)注，
歡迎持續(xù)關(guān)注后續(xù)最受歡迎獎的線上展評投票活動！進入推文【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】進行投票吧！
Thanks for all the concern and welcome to the following session of the online exhibition vote activities for the Public Prize!Enter the message and vote for your favourite work!【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】
主辦單位
開平市人民政府
支持單位
同濟大學(xué)設(shè)計創(chuàng)意學(xué)院
南方報業(yè)傳媒集團
上海優(yōu)迦文化傳播有限公司
上海喜馬旅游發(fā)展有限公司
承辦單位
同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院
Organizer Unit
Kaiping Municipal People's Government
Support Units
College of Design and Innovation,Tongji University
Nanfang Daily Media Group
EUCA Culture&Communications Company Limited
Shanghai Hima Tourism Development Company Limited
Co-organizer Unit
出席本次儀式的嘉賓有：
中國飯店協(xié)會會長、國際飯店與餐館協(xié)會執(zhí)行董事韓明，中國能源汽車傳播集團黨委書記、董事長、總編輯兼中國能源報總編輯劉建林，廣東省文化和旅游廳一級巡視員陳杭，江門市人民政府副市長鄭曉毅，江門市文化廣電旅游體育局局長鄺積康，江門市人力資源和社會保障局副局長曹志明，開平市領(lǐng)導(dǎo)龐正華、馬品高、梁民躍、顏海娜、伍德斌、陳杰文、李寶貞、梁健芬以及各鎮(zhèn)（街道）、市直相關(guān)單位、文旅企業(yè)負(fù)責(zé)人；
同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院常務(wù)副院長蘇運升，意中商會中國區(qū)負(fù)責(zé)人、優(yōu)迦文化聯(lián)合創(chuàng)始人/CEO黎音，EUCA優(yōu)迦文化設(shè)計合伙人湯滌，上海創(chuàng)意設(shè)計師協(xié)會主席團成員、常務(wù)理事、空間專委會主任何根祥，廣州美術(shù)學(xué)院當(dāng)代城市文化與建筑藝術(shù)創(chuàng)作中心副主任曹愷予。
The International Cultural&Product Innovation Design Contest themed on'Revitalizing the World Heritage with Design'was officially launched on June 28,2020,and ended on October 30,2020.
On-site guests were:Han Ming,President of China Hotel Association and Executive Director of International Hotel and Restaurant Association;Liu Jianlin,Party Secretary,Chairman,Chief Editor of China Energy Automobile Communication Group,and Chief Editor of China Energy News;Chen Hang,First-level Inspector of Guangdong Culture and Tourism Department;Zheng Xiaoyi,Deputy Mayor of Jiangmen Municipal People’s Government;Kuang Jikang,Director of Jiangmen Municipal Bureau of Culture,Radio,Television,Tourism and Sports;Cao Zhiming,Deputy Director of Jiangmen Human Resources and Social Security Bureau;Municipal leaders of Kaiping:Pang Zhenghua,Ma Pingao,Liang Minyue,Yan Haina,Wu Debin,Chen Jiewen,Li Baozhen,Liang Jianfen and heads of towns(sub-districts),relevant municipal units,and cultural tourism enterprises;Su Yunsheng,Executive Vice-President of Shanghai International Institute of Design and Innovation,Tongji University;LI Yin,Head of Italy-China Chamber of Commerce in China,CEO/Co-founder of EUCA Culture;TANG Di,Design Partner of EUCA Culture;HE Genxiang,Member of the Presidium of Shanghai Innovation Association/Director of the Special Committee;and CAO Kaiyu,Deputy Director of Contemporary Urban Culture and Architectural Art Creation Center of Guangzhou Academy of Fine Arts.
同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院常務(wù)副院長蘇運升公布了本次“設(shè)計激活世遺”國際文創(chuàng)大賽獲獎名單。
Su Yunsheng，Executive Vice-President of Shanghai International Institute of Design and Innovation,Tongji University,announced the winner list.
大賽誠邀國（境）內(nèi)外從事設(shè)計行業(yè)領(lǐng)域的全球設(shè)計師參與，依據(jù)廣東省唯一的世界文化遺產(chǎn)一一開平碉樓與村落、中國首個世界名廚之鄉(xiāng)一一開平獨特的文旅和美食資源，用當(dāng)代美學(xué)和互聯(lián)網(wǎng)科技加以設(shè)計提升，活化利用。特別在智慧文旅開發(fā)、僑鄉(xiāng)旅游手信、開平家宴美食三方面激活極富魅力的開平文旅和美食資源。
Designers from all over the world are invited to the contest.Owning Diaolou and villages,the only world cultural heritage in Guangdong Province,the city of Kaiping,as China's first hometown for world famous chefs,is aimed to be revitalized and upgraded with innovative design and technology based on unique cultural tourism and local cuisine resources,particularly in the field of smart cultural tourism development,travel souvenirs,and local cuisines featuring family feast in Kaiping.
大賽依據(jù)兩大主題進行投稿征集，僑鄉(xiāng)手信組聚焦開平世遺元素與城鄉(xiāng)文化的融合，作品體裁包括城市伴手禮設(shè)計、政企商務(wù)伴手禮設(shè)計等。創(chuàng)意美食組圍繞開平市世遺碉樓、傳統(tǒng)美食、地方特色產(chǎn)品等傳承中華優(yōu)秀傳統(tǒng)文化的元素，鼓勵參賽者將非遺文化、傳統(tǒng)美食、老字號品牌等文化融入未來創(chuàng)意、融入生活，聚焦具有煙火氣的生活場景，發(fā)揮開平名廚之鄉(xiāng)的優(yōu)勢。作品體裁包括美食產(chǎn)品設(shè)計方案、包裝設(shè)計方案、餐具產(chǎn)品設(shè)計方案、食品鋪位設(shè)計方案以及服務(wù)設(shè)計方案等。
本次大賽最終收到125件有效投稿。大賽堅持公平公正原則，專家評審團對所有參賽作品進行評議，對作品內(nèi)容從創(chuàng)新性、可落地性、作品表達清晰度三個維度進行打分，綜合考量各作品的新穎創(chuàng)意、獨特設(shè)計、文化內(nèi)涵、世遺理念、人文關(guān)懷等，最終確定了各獎項的歸屬。除最受歡迎獎外，本次大賽共評出一等獎/評審團大獎1名、二等獎3名、三等獎6名、優(yōu)秀入圍獎27名。
Submissions are classified into two categories:The design works featuring hometown souvenirs are encouraged to add into Kaiping's heritage elements and the urban and rural culture in Kaiping.Submissions include urban souvenir design and business souvenir design for the government and enterprises.
The design works featuring innovative design of local cuisines are encouraged to focus on the elements that inherit Chinese traditional culture,including the world heritage Diaolou,the time-honored cuisines,and the local characteristic products.Based on Kaiping's reputation of'home to world famous chefs',participants should focus more on life scenes and integrate these traditional cultural elements into their design on future life and innovation.Submissions include creative design on local cuisines,packaging,tableware products,street stalls,and services.
125 submissions are ultimately received.Adhering to the principle of fairness and justice,the expert jury evaluated all submissions from three dimensions including innovative ideas,landability,and clarity of expressions.After comprehensive concerns on the novel creativity,unique design,cultural connotation,world heritage concepts,and compassionate care of each work,ownership of awards were finally determined.In addition to Public Prize,First Prize/Jury Prize,Second Prize,Third Prize,and Nominee Awards were recognized.
評選結(jié)果公布如下：
The awards are announced as follows:
一等獎/評審團大獎
First Prize/Jury Prize
《一羽馬岡鵝/YiYu MaGang Goose》
作者-張少涵/designer-Shaohan ZHANG
二等獎
Second Prize
《百合鎮(zhèn)錢幣博物館識別系統(tǒng)/Baihe Town Coin Museum Identification System》
作者-房立霄、周奕杉/designer-Lixiao FANG,Yishan ZHOU
《赤坎古鎮(zhèn)品牌形象設(shè)計/Brand Image Design of Chikan Ancient Town》
作者-王舒、李亞妮、揭光招/designer-Shu WANG,Yani LI,Guangzhao JIE
《廣合腐乳包裝設(shè)計/Guanghe Fermented Bean Curd Packaging Design》
作者-勞穎鋒/designer-Yingfeng LAO
三等獎
Third Prize
《馬岡瀨粉品牌設(shè)計/Brand Design of Magang Seto Powder》
作者-孫哲、申由甲/designer-Zhe SUN,Youjia SHEN
《每日一蒜包裝設(shè)計/Mei Ri Yi Suan Packaging Design》
作者-江門市白曜文化創(chuàng)意有限公司/designer-L'AUBE CULTURAL&CREATIVE CO,Ltd
《廣為人知、天作之合/Guang Wei Ren Zhi,Tian Zuo Zhi He》
作者-朱映霖、陳曉嵐、趙宇航、何珍桂、朱盈璋/designer-Yinglin ZHU,Xiaolan CHEN,Yuhang ZHAO,Zhengui HE,Yingzhang ZHU
《她說/Her Words》
作者-關(guān)昊、段鐘偉/designer-Hao GUAN,Zhongwei DUAN
《開平之旅僑鄉(xiāng)特色手繪風(fēng)桌游設(shè)計/Hand-drawing Board Game Design of Kaiping Trip》
作者-殷曉涵/designer-Xiaohan YIN
《開箱·開平香/Unboxing·Kaiping Incense》
作者-曹忞竹、吳文軒/designer-Minzhu CAO,Wenxuan WU
優(yōu)秀入圍獎
Nominee Awards
《“守衛(wèi)新鮮”開平世遺碉樓微氣候文創(chuàng)保鮮盒/"Shou Wei Xin Xian"Kaiping World Heritage Diaolou Microclimate Cultural and Creative Fresh-keeping Box》
作者-羅軼/designer-Yi LUO
《開平市餐旅行業(yè)協(xié)會標(biāo)志設(shè)計/Logo Design of Kaiping Food and Travel Industry Association》
作者-王蓬勃/designer-Pengbo WANG
《“馬崗鵝小廚”IP設(shè)計/"Magang Goose"IP Design》
作者-殷曉涵/designer-Xiaohan YIN
《開平瑞石碉樓茶語/Kaiping Ruishi Diaolou Cha Yu》
作者-林界平/designer-Jieping LIN
《廣合腐乳傳統(tǒng)美食包裝設(shè)計/Guanghe Fermented Bean Curd Traditional Food Packaging Design》
作者-姚田，張萌/designer-Tian YAO,Meng ZHANG
《好hia（三聲）/Hao Hiǎ》
作者-孟芊辰/designer-Qianchen MENG
《竹布結(jié)合-可拆卸手提包/Bamboo Cloth Combination-Detachable Handbag》
作者-劉陽皇甫/designer-Yanghuangfu LIU
《“樂”動碉樓-音樂盒及周邊設(shè)計/"Yue"Dong Diaolou》
作者-梁靈歡、司徒秀瑜、莫若非、陳健熙/designer-Linghuan LIANG,Ruofei MO,Jianxi CHEN
《夢回立園插畫及衍生品設(shè)計/Design on Liyuan illustrations》
作者-陳玉萍、劉彥余、宋柏華、羅敏/designer-Yuping CHEN,Yanyu LIU,Baihua SONG,Min LUO
《開平碉樓紙雕燈設(shè)計/Kaiping Diaolou Paper Carving Lamp Design》
作者-李珊珊/designer-Shanshan LI
《僑鄉(xiāng)手信——好禮在開平/Hometown Souvenirs》
作者-梁嘉敏/designer-Jiamin LIANG
《黎YO旅YO》
作者-溫國健、黃益恒/designer-Guojian WEN,Yiheng HUANG
《紅腐乳-開平特產(chǎn)包裝設(shè)計/Red Fermented Bean Curd-Kaiping Specialty Packaging Design》
作者-韓振民/designer-Zhenmin HAN
《糍粒家族/Ci Li Family》
作者-張少涵、徐倩/designer-Shaohan ZHANG,Qian XU
《塔食-中華餐具伴手禮/Ta Shi-Chinese Tableware Souvenir》
作者-劉陽皇甫/designer-Yanghuangfu LIU
《碉樓印象/Diaolou Impression》
作者-冼詩儀、羅敏、宋柏華、盧燕晴/designer-Shiyi XIAN,Min LUO,Baihua SONG,Yanqing LU
《開平碉樓系列/Kaiping Diaolou Series》
作者-鄧景威、司徒秀瑜、莫若非、陳健熙/designer-Jingwei DENG,Xiuyu SITU,Ruofei MO,Jianxi CHEN
《開平世遺建筑及村落習(xí)俗系列文創(chuàng)設(shè)計/Kaiping World Heritage Architecture and Village Custom Series Cultural Design》
作者-吳志杰、司徒秀瑜、陳健熙、莫若非/designer-Zhijie WU,Xiuyu SITU,Jianxi CHEN,Ruofei MO
《雕樓之旅/Diaolou Tour》
作者-張家豪/designer-Jiahao ZHANG
《開平風(fēng)情/Kaiping Style》
作者-鐘展輝、司徒秀瑜、陳健熙、莫若非/designer-Zhanhui ZHONG,Xiuyu SITU,Jianxi CHEN,Ruofei MO
《開平碉樓食盒包裝/Kaiping Diaolou Food Box Packaging》
作者-何文杰、戴楷林/designer-Wenjie HE,Kailin DAI
《開平方：尋根千里開平一方/Kaiping Fang》
作者-萬興凱、袁芃凡、黃然/designer-Xingkai WAN,Pengfan YUAN,Ran HUANG
《燕南歸——開平家宴設(shè)計/Yan Nan Gui-Kaiping Family Banquet Design》
作者-侯文婷、胡芷芊、喬越、黃健敏/designer-Wenting HOU,Zhiqian HU,Yue QIAO,Jianmin HUANG
《“雞不可失”開平傳統(tǒng)美食包裝設(shè)計/"Ji Bu Ke Shi"Kaiping Traditional Food Packaging Design》
作者-姚田，陸依超/designer-Tian YAO,Yichao LU
《廣合腐乳傳統(tǒng)美食包裝設(shè)計/Guanghe Fermented Bean Curd Traditional Food Packaging Design》
作者-姚田，買嘉寶/designer-Tian YAO,Jiabao MAI
《開平特產(chǎn)設(shè)計/Kaiping Specialty Design》
作者-彭殊丹、蔣楠/designer-Shudan PENG,Nan JIANG
《開平味，泥雞道/Kaiping Taste,Ni Ji Taste》
作者-張一蕾、劉乘源、朱榴奕/designer-Yilei ZHANG,ChenYuan LIU,Liuyi ZHU
恭喜以上獲獎?wù)撸?br /> Congratulations!
請以上獲獎?wù)甙l(fā)送個人信息確認(rèn)郵件至大賽官方郵箱(info siidi.cn)領(lǐng)取電子證書，如需紙質(zhì)證書，請在郵件中附申請說明，大賽組委會將統(tǒng)一安排線下領(lǐng)?。í劷鸺霸O(shè)計作品打樣費發(fā)放時間將另行通知）。
All prize winners listed above are required to send a personal information confirmation email to the official mailbox(info siidi.cn)to get the e-certificate.If a paper certificate is needed,please attach the application instructions in the email.And the contest organizing committee will make unified arrangements on the offline collection.(Time for receiving the bonus and sample fee will be notified separately).
最受歡迎獎依據(jù)大賽評審團挑選出的30份優(yōu)秀作品，將于2020年10月30日起在大賽官方渠道進行展評，為期一周（即2020年11月6日24點截止投票），經(jīng)統(tǒng)計后所獲票數(shù)最高的作品即獲最受歡迎獎，展評結(jié)果將于2020年11月7日公布。
展評投票方式：
關(guān)注【上海國際設(shè)計創(chuàng)新研究院】公眾號，回復(fù)關(guān)鍵字【投票】進入投票鏈接；或進入【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】推文進行投票。
Candidate works for the Public Prize are selected from the 30 outstanding submissions recognized by the exppert jury,which will be exhibited and voted on the official channels of the contest from October 30,2020 till 24:00 on November 6,2020.The one with the highest number of votes wins the Public Prize.The results of the vote will be announced on November 7,2020(Click the link to vote for your favorite work:).
Vote channels:
Follow【上海國際設(shè)計創(chuàng)新研究院】and reply with"投票"to enter the vote link;Or click on the message【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】to enter the vote link.
*本次大賽評審團由承辦單位、支持單位、相關(guān)領(lǐng)域的教授專家、知名文創(chuàng)企業(yè)家、專業(yè)設(shè)計師組成：
*The contest jury is composed of the co-organizer unit,support units,professors and experts of related fields,well-known cultural and creative entrepreneurs,and professional designers:
評審團主席·Jury President
王敏
教授，博導(dǎo)，同濟大學(xué)創(chuàng)意設(shè)計學(xué)院特聘教授，中央美術(shù)學(xué)院學(xué)術(shù)委員會副主任，國際平面設(shè)計師協(xié)會（AGI）會員，德稻王敏與博恩工作室合伙人，HYVC基金創(chuàng)始合伙人。曾任中央美院設(shè)計學(xué)院院長、長江學(xué)者特聘教授，香港理工大學(xué)設(shè)計學(xué)院講座教授、AGI中國區(qū)主席、AGI執(zhí)行理事、國際平面設(shè)計聯(lián)合會副主席、世界經(jīng)濟論壇創(chuàng)意經(jīng)濟理事會理事、世界經(jīng)濟論壇設(shè)計創(chuàng)新理事會理事、2008年北京奧組委形象與景觀藝術(shù)總監(jiān)。
Min WANG
Professor,Doctoral Supervisor,Distinguished Professor of College of Design and Innovation,Tongji University,Deputy Director of the Academic Committee of the Central Academy of Fine Arts,Member of the International Association of Graphic Designers(AGI),Partner of DeTao Wang Min and Boer Studio,Founding Partner of HYVC Fund.Former Dean of the Central Academy of Fine Arts School of Design,Changjiang Scholar Distinguished Professor,Chair Professor of School of Design,Hong Kong Polytechnic University,Chairman of AGI China,Executive Director of AGI,Vice Chairman of International Graphic Design Federation,Member of the Creative Economy Council of World Economic Forum,Member of the Design Innovation Council of the World Economic Forum,and the image and landscape art director of the 2008 Beijing Olympic Organizing Committee.
評審團成員·主辦方代表
Organizer Representatives
譚意軍｜開平市文廣旅體局黨組書記，局長
Yijun TAN｜Party Secretary and Director of the Bureau of Culture,Sports,Tourism and Sports of Kaiping
譚偉強｜開平市文廣旅體局四級調(diào)研員
Weiqiang TAN｜4th-Level Consultant of the Bureau of Culture,Sports,Tourism and Sports of Kaiping
梁文斌｜開平市文旅集團董事長
Wenbin LIANG｜Chairman of Kaiping Cultural Tourism Group
評審團成員·院校代表
Academic Institution Representatives
蘇運升｜同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院常務(wù)副院長、同濟大學(xué)設(shè)計創(chuàng)意學(xué)院院長協(xié)理
Yunsheng SU｜Executive Vice-President of Shanghai International Institute of Design and Innovation,Tongji University;Executive Dean Assistant of College of Design and Innovation,Tongji University
徐宗漢｜同濟大學(xué)設(shè)計創(chuàng)意學(xué)院品牌設(shè)計兼職教授、TEDx中國區(qū)大使、泛亞網(wǎng)絡(luò)創(chuàng)始人
Richard Hsu｜Adjunct Professor of Brand Design of College of Design and Innovation,Tongji University,TEDx China Ambassador,Founder of Pan Asia Network
梁靖｜同濟大學(xué)設(shè)計創(chuàng)意學(xué)院媒體傳達方向副主任
Jing LIANG｜Deputy Director of Media Communication,College of Design and Innovation,Tongji University
曹愷予｜廣州美術(shù)學(xué)院當(dāng)代城市文化與建筑藝術(shù)創(chuàng)作中心副主任、亞洲設(shè)計院校優(yōu)秀畢業(yè)作品聯(lián)展“未來展”聯(lián)席總策展人、廣州墨道（MOD）設(shè)計咨詢公司聯(lián)合創(chuàng)始人
Kaiyu CAO｜Deputy Director of Contemporary Urban Culture and Architectural Art Creation Center of Guangzhou Academy of Fine Arts,Co-Chief Curator of"The Future Architects"Joint Exhibition of Excellent Graduation Works of Asian Design Colleges,Co-founder of Guangzhou Modao(MOD)Design Consulting Company
評審團成員·業(yè)內(nèi)資深專家
Senior Experts
黎音｜EUCA優(yōu)迦文化首席顧問/CEO/聯(lián)合創(chuàng)始人、意中商會中國區(qū)負(fù)責(zé)人、上海江門商會共同會長
Yin LI｜Chief Consultant/CEO/Co-founder of EUCA Culture,Head of Italy-China Chamber of Commerce in China,Co-Chairman of Shanghai Jiangmen Chamber of Commerce
何根祥｜上海創(chuàng)協(xié)主席團成員/空間專委會主任、太火鳥科技/灣里書香合伙人兼美學(xué)總監(jiān)、跨界策展人
Genxiang HE｜Member of the Presidium of Shanghai Innovation Association/Director of the Special Committee,Partner and Aesthetics Director of Taihuo Niao Technology/Wanli Scholars,Cross-Field Curator
*本次大賽所評出的所有獎項的最終解釋權(quán)歸大賽主辦方所有
*The ultimate interpretation rights of all awards of the contest belongs to the organizer unit
感謝您對本次大賽的關(guān)注，
歡迎持續(xù)關(guān)注后續(xù)最受歡迎獎的線上展評投票活動！進入推文【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】進行投票吧！
Thanks for all the concern and welcome to the following session of the online exhibition vote activities for the Public Prize!Enter the message and vote for your favourite work!【“設(shè)計激活世遺”國際文創(chuàng)大賽｜【最受歡迎獎】線上展評投票啟動！】
主辦單位
開平市人民政府
支持單位
同濟大學(xué)設(shè)計創(chuàng)意學(xué)院
南方報業(yè)傳媒集團
上海優(yōu)迦文化傳播有限公司
上海喜馬旅游發(fā)展有限公司
承辦單位
同濟大學(xué)上海國際設(shè)計創(chuàng)新研究院
Organizer Unit
Kaiping Municipal People's Government
Support Units
College of Design and Innovation,Tongji University
Nanfang Daily Media Group
EUCA Culture&Communications Company Limited
Shanghai Hima Tourism Development Company Limited
Co-organizer Unit
Shanghai Institute of Design&Innovation,Tongji University
http://www.shejijingsai.com/2020/11/600595.html
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